
RE.PLAY26 - Open Real Estate Market Convention - WORKING WITH CLIENTS AND OFFERS. From acceptance to closing A few words about the history of our event On a certain Friday evening in November 2020—a time full of uncertainty and challenges—a thought emerged with a very simple goal: to say thank you. To thank everyone who, despite a difficult year, stayed with us, learned, developed, and didn’t give up. We wanted something more than just another training session. We cared about focused, substantial, and "nutritious" knowledge capsules that truly energize and inspire action. And so, five years ago, an idea was born that has since become a tradition—RE.PLAY! RE.PLAY was created to: - provide you with valuable, practical training, - inspire bold decisions and concrete actions, - and symbolically, but also substantively, usher in the New Year well. This event is our shared moment to pause, reflect, and... press PLAY again. 📅 Dates: 14.01 16:00–19:00 15.01 10:00–17:00 16.01 10:00–17:00 + bonus 1.5–2 h 📍 Venue: Kraków The Bonerowski Palace Boutique Hotel 15 and 15.01.26 Venue for 14.01 to be announced soon Speakers: 14.01 16:00–19:00 - Wojciech Woźniczka Choose and plan your sources for acquiring clients. - Ilona Mastalerz Apply to your action planner. 15.01.26 10:00–10:30 - Ilona Mastalerz Qualifying selling and buying clients. An essential duty. 10:30–11:30 - Iwona Kwiatkowska part 1 Analysis 1,2,3, or maybe 4, or accepting an offer without reflection? 11:30–11:45 Break 11:45–13:00 - Iwona Kwiatkowska part 2 Analysis 1,2,3, or maybe 4, or accepting an offer without reflection? 13:00–13:45 Break 13:45–15:45 - Krzysztof Kowalkowski How to discuss property value How to set the right price – workshop. 15:45–16:00 Break 16:00–17:00 - Elżbieta Prażmowska Survival, the art in the real estate market. 16.01.26 10:00–11:30 - Katarzyna Lewandowska Offer marketing in the 21st century. Part 1 11:30–11:45 Break 11:45–12:30 - Katarzyna Lewandowska Offer marketing in the 21st century. Part 2 - Ilona Mastalerz? Open house, is it a MUST in marketing? Book preview 12:30–13:45 - Partycja Szmagalska How to maintain 100 sales transactions per year, year after year. 13:45–14:30 Break 14:30–15:30 - Michał Wleklik part 1 Closing sales, how to lead to a decision? 15:45–17:00 - Michał Wleklik part 2 Closing sales, how to lead to a decision? + Bonus - Alina Roszczyńska 17:15–18:45 1. What is succession – the pros and cons of family businesses 2. Building proper relationships between succession participants Predecessor – Successor Predecessor – Successor – Employees Predecessor – Family Members 3. Inheritance law – Estate planning in family and business as a new approach to succession planning 4. Business and the death of an entrepreneur (Sole proprietorships, partnerships, corporations) 5. Inheritances/gifts and taxation 6. Family foundations (Essence of operation, taxes, profits, risks) 7. Family, death of spouse/partner and inheritance rights 8. Legal and financial solutions RE.PLAY 2026, that is, 2.5 DAYS THAT WILL CHANGE YOUR WORK IN REAL ESTATE The market is currently very demanding, so we have prepared a program that will guide you through the entire process of a real estate agent’s work. From sources, through acquisition, analysis, to closing the sale. How to work with offers to win in a competitive environment - How to prepare the property, presentation, and sales strategy - Mistakes that reduce the chances of a transaction. Effective sources of client acquisition - What works in 2026? - How to implement acquisition without wasting time and money Acquisition step by step - How to talk to the owner - How to build advantage and arguments Agent’s calendar – organization that delivers results. - Weekly planning - Habits of agents who close the most transactions. Setting the right price and market analysis - How to interpret data - How to present the real value of a property to the client - Competition analysis that others don’t do Client qualification card for buyers and sellers - How to select clients - How to run the process without wasting time on "lookers" Marketing that generates real clients - What works, what doesn’t, and what to avoid in 2026 - How to build a brand and local visibility Closing sales Techniques, scenarios, finalization - How to go through the process without losing the client - How to handle objections and negotiations - Transaction model from A to Z After two days, you’ll leave with a ready-to-use work system you can implement the next morning. Zero chaos. A concrete, effective process that will boost your results even in a tough market. About the Speakers Elżbieta Prażmowska Real estate agent – professional license no. 99 and Property Manager – professional license no. 8904, Real Estate Market Advisor PTEiDRN Prof. Lic. No. 70. She began her professional activity in real estate brokerage in 1988, working at the Law Office of Zenon Skręt in Kraków. She started her own business in 1993, opening the Real Estate Agency "CENTRUM" in Kraków and expanding into property management. Alongside her own business, she actively participates in the professional community, holding numerous positions in the Małopolska Association of Real Estate Agents. She was a board member of MSPON in 1997–1998 and President in 2006–2008, 2008–2010, and 2019–2021. Since 2022, she has served as Vice President of the Board. From 2014 to 2016, she chaired the Ethics Committee at MSPON. As President and Vice President, she organized numerous trainings, courses, seminars, and professional meetings, fostering integration and the image of agents and managers. She graduated from the European Real Estate Academy, earning the title of Real Estate Market Advisor. She also works for the Polish Real Estate Federation, continuously serving on the National Council since 2002. From 2012 to 2014, she was a Board Member of the Polish Real Estate Federation (PFRN). Lecturer in postgraduate studies in real estate brokerage at AGH in Kraków. PFRN verifier—confirming practical skills. Katarzyna Lewandowska Katarzyna Lewandowska – real estate marketing | show days for Real Estate Agents | personal branding | training | industry events | personal safety in real estate Since 2018, she has been building a nationwide community focused on the real estate market. On social media, she shows the behind-the-scenes of working with agents. Her followers can see, among other things, the process of preparing properties for sale, video presentations, reports from show days for agents, as well as from industry trainings and conferences. She mixes professional content with travel inspirations and reports from cultural and business events. She is also the initiator of the nationwide educational campaign "Safe in Real Estate," promoting procedures that increase personal safety during property meetings. Michał Wleklik Manager, sales team leader, trainer, active real estate agent, Sandler Training Poland trainer and consultant, with over 15 years of active sales experience. For over 11 years, manager of various sales teams in real estate, including 6 years as sales director. He believes in management by example. Specialization: - sales and sales management in real estate - communication and relationship building in real estate sales - Sandler Selling System – a methodology based on innovative relationships and influence techniques according to Sandler Training know-how. Experience: - runs the Sandler Innovative Sales Clinic for active real estate professionals, teaching relationship building that breaks patterns, influencing without pressure, and closing sales using a touch of ambivalence and smart discouragement. - runs the Sales Management Academy at Sandler Training, teaching both beginner managers and helping experienced managers and business owners organize processes and optimize team work. - has trained and implemented many managers, supervised their work managing smaller teams, and taught them to respond to changes, conflicts, and unpredictable situations. - managed sales and was responsible for results and good relations in his own sales team and as sales director in manager teams. 📝 Registration: https://forms.gle/hpvd7pN8gGJGPWWS6 💰 Cost of participation for two days of training: Ask about packages for offices. Two and a half days - 899 PLN per person for registration by 30.11.25 - 999 PLN per person for registration by 30.12.25 - 1100 PLN per person for registration by 03.01.25 - 1200 PLN per person for registration by 10.01.26 Additionally, coffee breaks with salty and sweet snacks are paid on site before the training. Cost about 120 PLN per person per day, possibility to buy lunch additionally. Details soon If you have questions or doubts, feel free to contact: zgloszeniaszkolenproperty@gmail.com, 690-006-924 Payments should be made to: PRO-PER-TY POLSKA 19 1140 2004 0000 3402 7933 7709 Please enter the training name, date, company name, and participant’s name in the title.
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